DOVE ULTRACARE

To introduce Dove's first conditioner series with customized formats designed to care for different hair types, we created a print and digital campaign showcasing the beauty of unique hair—and the customized care it deserves. Role: Creative Director. Copy: Kait Strovink. Art Directors: Kim Davies/Carlos Noel Perez

Nourishing Care | Thick Hair | :15

Nourishing Care | Fine, Healthy Hair | :15

Nourishing Care | Fine, Damaged Hair | :15